{"product_id":"alien-thinking-the-unconventional-path-to-breakthrough-ideas-hardcover","title":"Alien Thinking: The Unconventional Path to Breakthrough Ideas - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eCyril Bouquet\u003c\/b\u003e (Author), \u003cb\u003eJean-Louis Barsoux\u003c\/b\u003e (Author), \u003cb\u003eMichael Wade\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eHow do people come up with truly original ideas? The answer is to think outside the box--way outside.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eFor the past decade, Cyril Bouquet, Jean-Louis Barsoux, and Michael Wade, professors of innovation and strategy at IMD Business School, have studied inventors, scientists, doctors, entrepreneurs, and artists. These people, or \"aliens,\" as the authors call them, are able to make leaps of creativity, and use five patterns of thinking that distinguish them from the rest of us. \u003cp\u003e\u003c\/p\u003eThese five patterns--\u003cb\u003eA\u003c\/b\u003ettention, \u003cb\u003eL\u003c\/b\u003eevitation, \u003cb\u003eI\u003c\/b\u003emagination, \u003cb\u003eE\u003c\/b\u003experimentation, and \u003cb\u003eN\u003c\/b\u003eavigation--lead to a fresh and flexible approach to problem-solving. Alien thinkers know how to free the imagination so it can detect hard-to-observe patterns. They practice deliberate ways to retreat from the world in order to see the big picture underlying a problem. And they approach ideas in systematic ways that reflect the constraints of reality. \u003cp\u003e\u003c\/p\u003eThrough surprising and compelling stories, the authors show how readers can use this method to develop out-of-this-world ideas. \u003ci\u003eALIEN Thinking\u003c\/i\u003e can help any of us find innovative solutions to the most difficult problems.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eCyril Bouquet\u003c\/b\u003e is a Professor of Innovation and Strategy at IMD, where he orchestrates all kinds of innovation journeys for companies that seek to create the future. \u003cbr\u003e\u003cb\u003eJean-Louis Barsoux\u003c\/b\u003e is a Research Professor at IMD and has published extensively in \u003ci\u003eHarvard Business Review\u003c\/i\u003e and \u003ci\u003eMIT Sloan Management Review\u003c\/i\u003e. He is also the author of several books on management, including the award-winning \u003ci\u003eSet-Up-To-Fail Syndrome: How Good Managers Cause Great People To Fail. \u003c\/i\u003e\u003cbr\u003e\u003cb\u003eMichael Wade\u003c\/b\u003e is a Professor of Innovation and Strategy at IMD and holds the Cisco Chair in Digital Business Transformation. He is the Director of the Global Center for Digital Business Transformation. Michael has published nine books, more than thirty case studies, and appears frequently in the mainstream media.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 304\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.3 x 9.3 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 16, 2021\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":47204316545273,"sku":"9781541750913","price":30.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/WmU1dFp1a0R6aVdMbUdmY0NLQkFqdz09.webp?v=1768016029","url":"https:\/\/bookscloud.io\/products\/alien-thinking-the-unconventional-path-to-breakthrough-ideas-hardcover","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}