{"product_id":"behavioral-economics-the-basics-paperback","title":"Behavioral Economics: The Basics - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003ePhilip Corr\u003c\/b\u003e (Author), \u003cb\u003eAnke Plagnol\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe second edition of\u003ci\u003e Behavioral Economics: The Basics\u003c\/i\u003e summarizes behavioral economics, which uses insights from the social sciences, especially psychology, to explain real-world economic behavior. Behavioral economic insights are routinely used not only to understand the choices people make but also to influence them, whether the aim is to enable citizens to lead healthier and wealthier lives, or to turn browsers into buyers. \u003c\/p\u003e\u003cp\u003eRevised and updated throughout with fresh current-event examples, \u003ci\u003eBehavioral Economics: The Basics\u003c\/i\u003e provides a rigorous yet accessible overview of the field that attempts to uncover the psychological processes which mediate all the economic judgements and decisions we make. The book showcases how behavioral economics is rooted in some now-old (philosophical, political, and moral) ideas surrounding economics, and in an important sense is a modern expression of some long-standing criticisms of mainstream economics. It contrasts the neoclassical economic perspective (ECON) with a more realistic perspective (HUMAN - the flesh-and-blood economic agent who is not perfect in all respects but who manages to do the best under limitations and constraints). \u003c\/p\u003e\u003cp\u003eThis is a comprehensive overview of the whole field, covering all the main areas, presented in a rigorous yet accessible form. It should especially appeal to students, those with an interest in applying behavioral economic knowledge in their professional life, and anyone who wants to know how they are being influenced every day of their lives by (usually unseen) behavioral insights.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePhilip Corr\u003c\/strong\u003e is Professor of Psychology at City, University of London, UK, and Honorary Professor at Brunel University, UK, where he specializes in behavioral economics. Reflecting his broader personality neuroscience focus, he is most interested in how individual differences in fundamental systems of motivation and emotion relate to economic behavior.\u003c\/p\u003e\u003cp\u003eAnke Plagnol is Senior Lecturer in Psychology (Behavioral Economics) at City, University of London, UK. Her research focuses on the economic choices individuals make and how these affect their subjective well-being.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 256\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.56 x 7.81 x 5.06 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 31, 2023\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":47201181860089,"sku":"9780367764326","price":43.72,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/Umlib2FZeEpVb1VVS1BBbWg5VmxLdz09.webp?v=1767982170","url":"https:\/\/bookscloud.io\/products\/behavioral-economics-the-basics-paperback","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}