{"product_id":"beyond-billable-hours-the-growth-accelerator-for-lawyers-paperback","title":"Beyond Billable Hours: The Growth Accelerator for Lawyers - Paperback","description":"\u003cp\u003eby \u003cb\u003eBarbara Koenen-Geerdink\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMost lawyers build their careers the way they hope cases will resolve: by being good at the work and trusting that recognition will follow. It rarely does. \u003cem\u003eBeyond Billable Hours: The Growth Accelerator for Lawyers\u003c\/em\u003e is the structured alternative to that gamble.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDrawing on her career as a Chief Marketing Officer in law firms and founder of a law firm growth consultancy, Barbara Koenen-Geerdink delivers a practical, step-by-step framework for lawyers who want to grow their practices with intention rather than luck.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAt the centre of the book is the North Star Framework, a planning system that moves lawyers from vague ambitions to defined purpose, clear value propositions, and Ideal Client Profiles built around the specific problems they solve, not the credentials they hold. The book covers pricing strategy, relationship management, emotional intelligence, go-to-market execution and the growing role of AI in business development, enriched by the perspectives and practical insights of 24 industry experts from around the world.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhether you are a junior associate building your first network or a partner rethinking your practice model, this book gives you the blueprint to treat your career as the business it already is.\u003c\/p\u003e\u003cp\u003eForget vague networking advice. \u003cem\u003eBeyond Billable Hours\u003c\/em\u003e delivers concrete tools: North Star frameworks, Ideal Client Profiles, value-based pricing models, and GTM strategies built specifically for legal practices. Practical, direct, and grounded in decades of real-world legal business development. This is the career strategy guide the profession has been missing.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWho is the book for?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eJunior associates and early-career lawyers. \u003c\/em\u003eStill waiting for success to find you? Beyond Billable Hours shows you how to build a personal growth plan from day one, define your value proposition, and develop client relationships before the pressure is on. Practical, structured, and grounded in real experience.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eLaw firm partners and senior lawyers. \u003c\/em\u003eGood legal work alone does not build a practice. Beyond Billable Hours gives partners a strategic framework covering pricing, client development, peer referral networks, and emotional intelligence to grow revenue with intention rather than habit.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eLegal business development and marketing professionals. \u003c\/em\u003eBeyond Billable Hours speaks your language. From Ideal Client Profiles and persona mapping to GTM strategy and AI-powered CRM, this book gives BD professionals the vocabulary and frameworks to get lawyers genuinely engaged in growth.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout the Author.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eBarbara Koenen-Geerdink is a law firm growth strategist, author and entrepreneur. She has built her career in business development, marketing and strategy within leading international law firms, including as Chief Marketing Officer of one of the largest law firms in the Middle East. She is the founder of Beyond Billable Hours, co-founder of the global BOOST community for legal business development and marketing professionals, and creator of The Law Firm Growth Game. Her work focuses on helping law firms and lawyers strengthen their commercial capabilities and navigate the changing business of law.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAbout the publisher: \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAbout the publisher: Bennion Kearny is an independent British publisher, established in 2008, that commissions non-fiction from people who work in the fields they write about - coaches, practitioners, clinicians, lawyers, and academic researchers. Every title is commissioned, edited, and produced in-house, and Bennion Kearny's books are read right across the world. It also publishes under the Hawksmoor Publishing, Oakamoor Publishing, and Dark River imprints.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNote.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThis book is a substantially rewritten, updated, and expanded successor to the author's original guide from 2020.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 264\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.72 x 9.69 x 7.44 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 07, 2026\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":67542693609721,"sku":"9781915855510","price":57.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/TzBm_ajtO-9781915855510.webp?v=1793357429","url":"https:\/\/bookscloud.io\/products\/beyond-billable-hours-the-growth-accelerator-for-lawyers-paperback","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}