{"product_id":"consumer-behaviour-paperback-1","title":"Consumer Behaviour - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eSitun Krushna Sahu\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn this book we explore the fascinating aspects of consumer behavior. Looking at a number of stimulating and thought-provoking chapters. Some of these are quickly identiﬁed with us being a consumer behavior and others may be surprising and we want to read it. We are behaving as a consumer.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003cp\u003eWhen we watch an ad on TV, talk to friends about a movie we just saw, brush our teeth, go to a ball game, buy a new DVD, or even throw away an old pair of shoes. With assurance, for being a consumer reaches into every part of our lives. Given its prevalent nature, the study of consumer behavior has its relevancy for areas such as marketing.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003cp\u003eConsumer Behavior = Psychological + Personal + Social + Cultural \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003cp\u003ePsychological = motivation, personality, perception, learning, beliefs and attitudes\u003c\/p\u003e \u003cp\u003ePersonal = age and life-cycle stage, occupation, lifestyle, personality\u003c\/p\u003e \u003cp\u003eSocial = reference groups, family, roles and status\u003c\/p\u003e \u003cp\u003eCultural = culture, subculture, social class system\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003cp\u003eThis formulae of factors of consumer behaviors should be applied to everything whether you purchase a packet of cornflakes or a trendy car. \u003c\/p\u003e \u003cp\u003eIn this book we explore the fascinating aspects of consumer behavior. Looking at a number of stimulating and thought-provoking chapters. Some of these are quickly identiﬁed with us being a consumer behavior and others may be surprising and we want to read it. We are behaving as a consumer.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003cp\u003eWhen we watch an ad on TV, talk to friends about a movie we just saw, brush our teeth, go to a ball game, buy a new DVD, or even throw away an old pair of shoes. With assurance, for being a consumer reaches into every part of our lives. Given its prevalent nature, the study of consumer behavior has its relevancy for areas such as marketing.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003cp\u003eConsumer Behavior = Psychological + Personal + Social + Cultural \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003cp\u003ePsychological = motivation, personality, perception, learning, beliefs and attitudes\u003c\/p\u003e \u003cp\u003ePersonal = age and life-cycle stage, occupation, lifestyle, personality\u003c\/p\u003e \u003cp\u003eSocial = reference groups, family, roles and status\u003c\/p\u003e \u003cp\u003eCultural = culture, subculture, social class system\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003cp\u003eThis formulae of factors of consumer behaviors should be applied to everything whether you purchase a packet of cornflakes or a trendy car. \u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 74\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.15 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 29, 2021\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":47209098445049,"sku":"9781684876730","price":23.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/zUtmwLX7DC9781684876730.webp?v=1768062305","url":"https:\/\/bookscloud.io\/products\/consumer-behaviour-paperback-1","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}