{"product_id":"crisis-communications-in-canada-a-practical-approach-second-edition-paperback","title":"Crisis Communications in Canada: A Practical Approach, Second Edition - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eJohn E. C. Cooper\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe second edition of \u003cem\u003eCrisis Communications: A Practice Approach\u003c\/em\u003e offers the same guide to the theory and practice of modern crisis communications as the first edition. Updated with new case studies and many refinements to its theories and explanations, \u003cem\u003eCrisis Communications\u003c\/em\u003e takes the same common-sense approach to the most demanding of communications scenarios.\u003c\/p\u003e\u003cp\u003eUsing his discussion-style approach, the author answers many questions students and instructors may not have thought to ask about the hows and whys of crisis communications. Like the first book, this edition covers the task of crisis communications planning, including monitoring issues, integrating stakeholder groups into crisis plans, adapting plans as the crisis evolves, and developing and using the products and processes necessary to handle corporate crisis situations.\u003c\/p\u003e\u003cp\u003eFeatures include: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eCase studies drawn from recent public relations crises, emphasizing Canadian cases\u003c\/li\u003e \u003cli\u003eInterviews with experts on crisis management\u003c\/li\u003e \u003cli\u003eCreative exercises that reinforce student understanding\u003c\/li\u003e \u003cli\u003e\"Tools\" chapters that address the effective use of blogs, websites, and social media as well as traditional tools and channels such as news releases and media interviews.\u003c\/li\u003e \u003c\/ul\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 446\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.9 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e February 26, 2020\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":47204322279673,"sku":"9780919852709","price":50.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/VXJYS1RPODhGU0JDa1MwSjFEaFFjZz09.webp?v=1768016042","url":"https:\/\/bookscloud.io\/products\/crisis-communications-in-canada-a-practical-approach-second-edition-paperback","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}