{"product_id":"culture-eats-creativity-for-lunch-the-ulkaway-paperback","title":"Culture Eats Creativity for Lunch: The Ulkaway - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eArvind Wable\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe culture of an organization is far more critical than just creativity in determining long-term success\u003c\/b\u003e. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e In \u003ci\u003eCulture Eats Creativity for Lunch\u003c\/i\u003e, former Executive Director and CEO of FCB Ulka, Arvind Wable, shares the secrets behind a strong and positive organizational culture, viewed through the lens of India's leading advertising agency. \u003cp\u003e\u003c\/p\u003e During his leadership of over two decades, Wable came to a rather radical conclusion that the Ulka culture, or the \u003ci\u003eUlkaway\u003c\/i\u003e, was the fuel that propelled the agency to sustained growth. While it might seem like a paradox in the case of an ad agency, he explains it by analysing the different attributes of the Ulkaway and how it can be implemented in a workplace of any kind. \u003cp\u003e\u003c\/p\u003e Keeping in view the changing dynamics brought about by rapid business evolution and considering the growing prevalence of remote work and virtual teams, this book emphasizes the pivotal role of a robust organizational culture in steering companies through uncertainties and helping them scale new peaks. Through Ulkaway, Wable demonstrates how culture influences not only creativity but also leadership, strategy and success. \u003cp\u003e\u003c\/p\u003e Discover the Ulkaway and take your organization from good to great.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eArvind Wable is an alumnus of Mayo College, St. Stephens, Delhi School of Economics and IIM Ahmedabad. His career of almost four decades spanned advertising and marketing in large multinational advertising agencies and start-ups. He served as CEO at FCB Ulka and FCB Singapore. Arvind has a keen interest in coaching and mentoring. He is a life coach and certified master practitioner in solution-focused coaching. Arvind is actively involved in social, environmental and conservation issues and is the president of the board of trustees of WWF-India. He also serves on the steering committee of In\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 160\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.37 x 7.81 x 5.06 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 10, 2024\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":48336199647481,"sku":"9789361567940","price":28.78,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/S88fpxZ1yD9789361567940.webp?v=1777518113","url":"https:\/\/bookscloud.io\/products\/culture-eats-creativity-for-lunch-the-ulkaway-paperback","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}