{"product_id":"how-google-works-paperback","title":"How Google Works - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eEric Schmidt\u003c\/b\u003e (Author), \u003cb\u003eJonathan Rosenberg\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eSeasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003eSeasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e\u003cbr\u003eGoogle Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business. \u003cp\u003e\u003c\/p\u003eToday, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields.\u003ci\u003e How Google Works\u003c\/i\u003e is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub \"smart creatives.\" \u003cp\u003e\u003c\/p\u003eCovering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims (\"Consensus requires dissension,\" \"Exile knaves but fight for divas,\" \"Think 10X, not 10%\") with numerous insider anecdotes from Google's history, many of which are shared here for the first time.\u003cbr\u003e In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. \u003ci\u003eHow Google Works\u003c\/i\u003e explains how to do just that.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eEric Schmidt\u003c\/b\u003e served as Google's CEO from 2001 to 2011 and transformed it into a global technology leader. He is now Google's executive chairman. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003eJonathan Rosenberg\u003c\/b\u003e joined Google in 2002 and managed the design and development of the company's consumer, advertiser, and partner products, including Search, Ads, Gmail, Android, Apps, and Chrome. He is currently an advisor to Google CEO Larry Page.\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 320\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.8 x 8.9 x 10.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 21, 2017\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":47202534686969,"sku":"9781455582327","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/cTBtQUJSajRjenNuc0p1eVhlV2J1Zz09.webp?v=1767996719","url":"https:\/\/bookscloud.io\/products\/how-google-works-paperback","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}