{"product_id":"karl-gerstner-designing-programmes-programme-as-typeface-typography-picture-method-paperback","title":"Karl Gerstner: Designing Programmes: Programme as Typeface, Typography, Picture, Method - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eKarl Gerstner\u003c\/b\u003e (Text by (Art\/Photo Books)), \u003cb\u003eLars Müller\u003c\/b\u003e (Introduction by)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eSwiss designer and artist Karl Gerstner (1930-2017) had a significant influence on typography and the history and development of postwar graphic design. \u003ci\u003eDesigning Programmes\u003c\/i\u003e is one of his most important and influential works. It was first published in 1964, and reissued in a new design by Lars M ller Publishers in 2007; both editions are now rare (the first almost completely unavailable). Now, Lars M ller reissues the book with its original design.\u003c\/p\u003e\u003cp\u003eHere, across four essays, Gerstner provides a basic introduction to his design methodology and suggests a model for design in the early days of the computer era. Gerstner's innovation was to propose a rule set or system defined by the designer that would determine all aesthetic decisions for a given product: for example, a logo might also function as a layout grid system or inspire a font. Today the book is especially topical in the context of current developments in computational design. With many examples from the worlds of graphic and product design, music, architecture and art, \u003ci\u003eDesigning Programmes\u003c\/i\u003e inspires the reader to seize on the material, develop it further, and integrate it into his or her own work.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 96\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.2 x 9.9 x 7.1 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e October 29, 2019\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":47218838733049,"sku":"9783037785782","price":45.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/YzNacjlYUkdSVWJsNXp3em9VTnFJdz09.webp?v=1768162525","url":"https:\/\/bookscloud.io\/products\/karl-gerstner-designing-programmes-programme-as-typeface-typography-picture-method-paperback","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}