{"product_id":"media-policy-paperback","title":"Media Policy - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eDavid Hutchison\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eThe book discusses the basic issues of principle, the processes of implementation and the actual consequences in practice. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eProvides a cross-media analysis of media policy \u003c\/li\u003e \u003cli\u003eUses case studies to illustrate policy implementation \u003c\/li\u003e \u003cli\u003eIncludes chapter summaries, questions for discussion and a chapter on further reading\u003c\/li\u003e \u003c\/ul\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003eMedia policy is an exciting field of continuing controversy. In this book, David Hutchison explores the link between the general formation and implementation of policy and the specific experience of media policy by the population as a whole. The book discusses the basic issues of principle, the processes of implementation and the actual consequences in practice. \u003c\/p\u003e\u003cp\u003eHutchison adopts a cross-media approach to policy discussion, ranging across the press, cinema and broadcasting and examining the links between policy in the whole of the media. The book is divided into three sections: the first covers the cultural, economic and technological contexts of media policy; the second considers the principles behind the basis of policy as it has developed over time; and the final section uses case studies to explore the implementation and revision of policy, and relates the earlier discussions to contemporary practice.\u003c\/p\u003e \u003cp\u003eThe emphasis is on UK media policy within the context of European regulation and legislation. The book also takes account of the activities of transnational and global corporations, and makes important comparisons with experience in North America. The volume includes summaries and questions for discussion to aid students and lecturers.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eDavid Hutchison\u003c\/b\u003e is Senior Lecturer in Media Studies at Glasgow Caledonian University; for a number of years he was a member of the BBC General Advisory Council and of the Scottish Film Council.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 260\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.82 x 9.02 x 6.01 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e January 26, 1999\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":47385222676729,"sku":"9780631204343","price":106.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/LzhuemxxTVVDNGFidjdpNE5kS29FUT09.webp?v=1770172668","url":"https:\/\/bookscloud.io\/products\/media-policy-paperback","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}