{"product_id":"social-media-in-sport-analysis-and-application-across-contexts-paperback-2","title":"Social Media in Sport: Analysis and Application Across Contexts - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eBrandon C. Boatwright\u003c\/b\u003e (Editor), \u003cb\u003eGregory A. Cranmer\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eSocial Media in Sport: Analysis and Application Across Contexts \u003c\/em\u003eprovides a comprehensive exploration of the intersection between sport communication and social media, examining case studies from various stakeholder perspectives, including fans, athletes, organizations, and media. Utilizing a diverse set of social media platforms, such as Twitter\/X, YouTube, Reddit, Weibo, Facebook, and Instagram, the text presents a detailed analysis of social media's impact on sports culture and discourse.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe book's 16 case studies incorporate multiple theoretical approaches, ranging from moral foundations theory to relationship management theory, and a mix of traditional and computational methods to examine the complexities of social media interactions in the context of sport. The inclusion of accessible data sets and step-by-step guides for computational techniques offers unique pedagogical aids that speak to contemporary issues in sport and social media research.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eRecommended for both undergraduate and graduate courses in sport communication, media studies, and social media analysis, \u003cem\u003eSocial Media in Sport \u003c\/em\u003emethodological diversity and theoretical rigor make it an essential resource for those interested in the dynamic relationship between sports, media, and society.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 264\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.55 x 10 x 7 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 28, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":47386143916281,"sku":"9798823316385","price":117.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/Ng2IRrCvR09798823316385_9fb0859b-f4ea-467b-a5d1-b029bba1ccb5.webp?v=1770188875","url":"https:\/\/bookscloud.io\/products\/social-media-in-sport-analysis-and-application-across-contexts-paperback-2","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}