{"product_id":"vaccine-communication-in-a-pandemic-strengthening-vaccine-literacy-restoring-trust-and-engaging-communities-to-foster-vaccine-confidence-and-uptake-paperback","title":"Vaccine Communication in a Pandemic: Strengthening Vaccine Literacy, Restoring Trust and Engaging Communities to Foster Vaccine Confidence and Uptake - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eScott C. Ratzan\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book addresses the global need for effective, ethical and evidence-based health communication, against the backdrop of the COVID-19 pandemic. It highlights how health communication can facilitate effective responses to disease threats, build vaccine literacy and strengthen the public's trust in governments and health institutions. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e The volume offers a variety of communication perspectives from leading international experts, with particular attention to the interrelated subjects of vaccine literacy and trust. Chapters present conceptual frameworks, research evidence, and novel ideas about ways to build trust, craft and target communication interventions, leverage digital technologies, integrate public health and health systems, apply health diplomacy, engage multiple sectors, and foster a vaccine-protected world.\u003cbr\u003e \u003ci\u003e Vaccine Communication in a Pandemic \u003c\/i\u003ewill be an invaluable resource for scholars, researchers and practitioners of communication studies, public health and health literacy, health and public policy, media advocacy, media studies and mass communication. This book was originally published as a special issue of the \u003ci\u003eJournal of Health Communication: International Perspectives\u003c\/i\u003e.\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDr. Scott C. Ratzan\u003c\/b\u003e has three decades of pioneering accomplishments domestically and globally in health communication, health literacy and strategic diplomacy. He is the founding Editor-in-Chief of the \u003ci\u003eJournal of Health Communication: International Perspectives\u003c\/i\u003e. He holds professorial positions at CUNY Graduate School of Public Health and Health Policy, Columbia University Mailman School of Public Health, Tufts University School of Medicine, and the University of St Andrews School of Medicine. He serves on the Board of Global Health for the National Academies of Science, Engineering and Medicine and has edited several books including the \u003ci\u003eMad Cow Crisis: Health and the Public Good (1998)\u003c\/i\u003e and \u003ci\u003eAIDS: Effective Health Communication for the 90s (1993)\u003c\/i\u003e.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 124\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.3 x 11 x 8.25 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 14, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":48861932060921,"sku":"9781032600390","price":105.28,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0789\/2782\/3097\/files\/N_14FNEdyD9781032600390.webp?v=1787232388","url":"https:\/\/bookscloud.io\/products\/vaccine-communication-in-a-pandemic-strengthening-vaccine-literacy-restoring-trust-and-engaging-communities-to-foster-vaccine-confidence-and-uptake-paperback","provider":"BooksCloud Book Dropshipping","version":"1.0","type":"link"}