Find 'em & Keep 'em: How to Use Traditional and Online Media to Acquire and Retain Your Most Valuable Business Asset - Paperback

by Russ Holder (Author)

You're in business to make money, and you've certainly worked hard to find, convert and nurture customers. This book is about making all of your hard work pay off at a much higher level. Inside this book you will discover how to: -Dramatically increase the return on your marketing investment. -Reduce your marketing costs. -Make selling your product or service up to 16 times easier. -Effectively use the internet to grow your business in sales and profit. -How a simple 5% improvement in a key area can result in a 25% increase in profitability. With no "fluff" and few wasted words, this book is packed with tips and techniques to make your cash register ring. Read it carefully and then use the strategies in all of your marketing efforts to get better results!

Author Biography

Russ Holder is a leading business development and marketing expert and bestselling author with the life purpose of "helping companies systematically and dramatically accelerate their growth." Through his books, speaking engagements, and consulting programs, Russ has served as a strategic advisor to leaders of over 200 high-growth businesses worldwide in 30-plus industries and professions, including multiple members of both the Fortune and Inc. 500 lists.