The Korean Enterprise: Five Rules to Lead by - Hardcover

by Gerardo R. Ungson (Author), Richard M. Steers (With), Seung-Ho Park (With)

A comprehensive assessment of Korea's efforts to become a global economic powerhouse, and the challenges it faces in today's increasingly competitive environment. In-depth profiles are provided of Samsung, Hyundai, Daewoo, Lucky Goldstar, and other companies.

Back Jacket

This Book Presents a comprehensive look at Korea's business culture, its efforts to become a more pivotal player in the global economy, and the challenges that lie ahead for Korean businesses and their competitors. The dramatic of Korea's evolution - and its prospects for the future - as told in Korean Enterprise is significant for anyone concerned with issues of economic development and for Western managers facing new sources of competition, as well as for Korea's closest geographic competitors. The book is an original exploration of the relationships among national culture, management practice, and government policy and an insightful evaluation of Korean management and development practices.