Market Entropy: How to Manage Chaos and Uncertainty for Improving Organizational Performance - Paperback

Evolving With Inclusive Business in Emerging Markets: Managing the New Bottom Line - Paperback

The Butterfly Effect in Competitive Markets: Driving Small Changes for Large Differences - Paperback

Consumer Behavior Theories: Convergence of Divergent Perspectives with Applications to Marketing and Management - Paperback

Architecting Enterprise: Managing Innovation, Technology, and Global Competitiveness - Paperback

Sustainable Growth in Global Markets: Strategic Choices and Managerial Implications - Paperback

Qualitative Marketing Research: Understanding How Behavioral Complexities Drive Marketing Strategies - Paperback

The Business Design Cube: Converging Markets, Society, and Customer Values to Grow Firms Competitive in Business - Paperback

Proximity Marketing: Converging Community, Consciousness, and Consumption - Paperback